Aus Action Sports Pty Ltd
Open analytics →Revenue · MTD
$14,200
+12.4%
Paid bookings
31
+6.9%
Gross margin
68%
+1.2%
Phase 8 · Analytics
Business performance
Per-business KPI dashboards plus a group-level roll-up. Custom KPIs per venture, position and profitability, comparative analysis across the portfolio.
Group revenue YTD
$310,000
+25.0% vs prior YTD
Top performer
Aus Action Sports
+12.4% MTD
Needs attention
Web Dev
−4.2% MTD (lumpy project revenue)
KPIs by venture
Web Dev Pty Ltd
Open analytics →Revenue · MTD
$18,300
-4.2%
Billable utilisation
72%
0.0%
Pipeline value
$48,500
+18.0%
Oyra Pty Ltd
Open analytics →Active alpha users
Closed alpha; conversion-to-paid TBD.
42
+27.3%
Avg session · alpha
14m
+8.0%
HELM
Open analytics →Self-use cadence
Phase 0 — single-user (Daniel). External users from Phase 14.
Daily
Connected sources
Your business websites pinging Holstead via the analytics SDK
- Live
ausactionsports.com.au
1,247 events / 30d · last event 2h ago
- Awaiting first event
helm.local (dev)
Snippet installed 4h ago · waiting for first event
Coming in Phases 8–9
Phase 8 lands the SDK + API + KPI registry — drop a small JS lib on each business website and analytics flow into Holstead. Phase 9 surfaces per-business dashboards plus a group-level roll-up with custom KPIs, position and profitability views, and CSV/PDF export for advisor handoff.